Capture Video – Did You Read That Prospectus?

Did You Read That Prospectus?

How are you approaching your investors? Are you still handing them a beautifully written document and hoping they’ll read it?

There is a better way. Have you considered a custom video presentation?

A one-time video presentation has many advantages. Interviews with key members of your organization can be scheduled once and distributed many times without the need to coordinate schedules. Visual examples of your work and the people you serve can be taken at special events and then built in to your video presentation with professional sound editing and visual effects that make your point of view more compelling.

For example, this video of a year of production work by the Sun MicroSystems marketing team.

By interweaving different kinds of information, moving between interviews, voice over, and live action, you can engage your viewer’s attention more thoroughly over a longer period of time than the more traditional presentation.

Show your prospective donors that you are moving forward with the times to better serve your demographic. Digital video will allow you to incorporate highlights on your website, distribute clips through social media, and align you with the most current marketing potential. By working with dedicated professionals you’ll have access to the latest trends and ideas to put your organization in the best possible light.

Properly approaching donors and investors can make or break opportunities for growth. Take the time to put together a presentation that is fun and engaging, as well as professional and informative.