How It’s Made Video Production

I love the show “How It’s Made,” in which the producers deconstruct every day objects and put them back together, showing the audience the tricks behind the magic.  I was very excited, therefore, when the American Concrete Pressure Pipe Association hired Capture Video to produce an “how it’s made” type video about concrete pressure pipe.

The goal of the video production was to have a short video to show to prospective clients that highlighted the production process as well as common uses for each of the four types of concrete pressure pipe, in other words, to show prospect how it’s made.

In order to create this marketing video, or educational video, Capture Video helped write the script, left our home office in Reston, Va to videotape on location at plants in Phoenix, Arizona as well as Canada, and oversaw post production, which included editing, voice over, stock footage, 2D and 3D animation and royalty free music.

Sometimes what a prospective client wants to know is “how can you help me?” Sometimes, the best way to answer that question is by revealing the tricks behind the magic. Consider raising the veil on your production process, or how you go about creating the services that clients need from you.  An educational video is a great way to give them a peek at the magic you can offer. Capture Video, fortunately, has a few tricks of our own to help make your next video production just as magical.

Tags | Categories

Construction Video, Marketing Video, Video Production

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